META TAGS EXPLAINED

Meta tags are HTML tags that provide information about a webpage to search engines and website visitors. They are placed in the "head" section of a webpage's HTML code and are not visible to the average user.

There are several types of meta tags, but the most important ones for SEO are the "title" and "description" tags.

• The "title" tag is the text that appears in the tab of a browser window when a webpage is open. It is also the text that appears in the search engine results page (SERP) as the title of a webpage.

  It's important to note that the title tags should be short, accurate and descriptive. Ideally, they should be under 60 characters as search engines typically truncate titles that are longer than that.

  Also, you should include keywords that accurately describe the content of the page, and if possible, include the name of your website.

• The "description" tag is the text that appears below the title of a webpage in the SERP. It provides a summary of the webpage's content and is intended to give users an idea of what the page is about.

Both the "title" and "description" tags should be unique for each page on your website and should include relevant keywords that describe the page's content.

Additionally, there are also meta tags such as "robots" and "viewport" that have specific functions.

The "robots" meta tag is used to tell search engines whether they should index a page or not, while the "viewport" meta tag is used to control the layout of a webpage on different devices.

Meta tags are simple HTML tags that provide information about a webpage to search engines, they help search engines understand what the webpage is about and how to present it in the search results.

Google's and other search engines' web crawlers are sophisticated enough to understand the context of the page and the website and may choose to ignore the meta tags, specially if the website's behavior seems to contradict the meta tags, so it's always a good idea to keep your website and its pages updated and well-maintained.